Marketing to Millennials, Part One

Posted by Robert Davison on Feb 10, 2020 12:30:00 PM

We’ve all heard the term – “Millennials.” Equally loved as being a compassionate, forward-thinking generation that will mold the future and derided as lazy, self-centered and tech-obsessed, Millennials are a polarizing bunch.

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Topics: Design, Marketing Strategy, Ideas

Industry-Specific Solutions with Saddle Stitch Booklets

Posted by Robert Davison on Jan 30, 2020 1:42:44 PM

Saddle stitch booklets meet a wide variety of marketing objectives through their cost-effectiveness and ease of use. Almost any industry can find some use for saddle stitch booklets in their print marketing campaigns, simply because they meet a variety of different print marketing needs. It’s worth taking a look at some of the various examples of saddle stitch booklets in action for the respective industries they serve.

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Topics: Design, Saddle stitch, Booklets, Catalogs, Marketing Strategy

Letterhead Gets the Instant Pricing Treatment

Posted by Robert Davison on Dec 13, 2019 12:26:32 PM

This week at U.S. Press, we’re proud to announce that we’ve added letterhead to our list of products subject to our instant pricing tool on our website. This means customers can fill out their own precise order for letterhead and see a price on the screen before ordering, making the ordering process simple and allowing for faster, easier order placement. It’s just another way we’re working to improve customers’ overall experience with the site and make the purchasing process as smooth as possible.

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Topics: Design, Print Marketing, Marketing Strategy, Stationery, Letterhead

Designing Yard Signs for Marketing Your Business

Posted by Robert Davison on Sep 20, 2019 12:50:00 PM

Every two years, the yards and gardens of homes and businesses across the country are speckled with rigid, 24" x 18" plastic signs displaying names of hopeful candidates at every level. But yard signs, as they’re commonly known, don’t have to be restricted to the political arena, put away after the votes are tallied, and disregarded until the next election season. Any business or organization can be certain that there is room for yard signs in their marketing campaigns and efforts, serving as a medium for any message an organization wants to convey.

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Topics: Large Format, Design, Signs

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U.S. Press has provided expert printing and mailing since 1981. For nearly forty years, we've helped companies and organizations communicate their message through print.