Every business needs a marketing strategy. The need to reach new customers and build relationships with existing customers is simply too important to ignore. But challenging economic times make this a more difficult endeavor while increasing the need to work harder to win new customers. That’s where great targeted marketing methods like EDDM come in. …
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Brand loyalty is the lifeblood of any business. What good is the best product, the most useful service, if customers don’t associate a company’s name with that product or service? Simply put, brand loyalty is what will ensure customers return to your business to fulfill their needs, increasing revenue and strengthening your business’s ability to…
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Fall is in the air, and your company is ready for the holiday marketing season. You’ve got your new product line organized and promoted on social media and your web site. Marketing and sales staff are chomping at the bit to capitalize on the best time of year for your business. And you’ve got plans…
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