Color: It Does More Than Look Pretty

Color has a significant impact on purchasing decisions. Red stimulates urgency, blue evokes trust, green reflects nature and health, yellow radiates optimism, black signifies sophistication, orange sparks energy, and purple conveys luxury. Understanding color psychology is crucial for shaping consumer perceptions and actions.

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How to Save on Printing

With inflation at a 40 year high, consumers and businesses alike are tightening their budgets and looking for ways to save on everyday purchases. The printing industry, like most others, has faced rising costs of paper, ink, and materials, which in turn means higher print costs are expected nationwide. Despite rising costs, there are ways…

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